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Sponsorship Project 95: Fabric Shoppers Unite FabShop Hop Grand Prize

Customer Service Employee Handbook by Marti Michell
A must-have training resource for every employee!

Marti Michell shares her hard-earned knowledge and wisdom in her regular FabShop News column, "The Importance of Customer Service". Now those informative articles have been compiled into an easy-to-reference handbook.

This handbook is an essential read for every member of your staff!

• Learn from an industry leader! Use Marti's tips and years of experience to establish and improve customer service expectations in your shop.
• Save time by using proven techniques, tips, and ideas.
• Train employees by incorporating examples, role play ideas, and useful scripts into your training.
• Provide your employees with this must-have training resource needed for building relationships, creating an inviting atmosphere, and cross and suggestive selling.
• Make your shop the place to be and increase sales by offering knock your socks of service!

Order The Importance of Customer Service today! –
Members $29.95 ea., Nonmembers $49.95 ea. (plus S&H)

The Importance of Customer Service
(131 pages
spiral bound)

Member:
$29.95 ea.
Bundle of 6 $149.95
(plus S&H)

Nonmember:
$49.95 ea.
Bundle of 6 $249.95
(plus S&H)

Click here to Order!

Take the Leadership Challenge is about more than just becoming a good leader. It’s about taking an active role in training your employees... the face of any business. Enthusiastic, competent employees can be the difference between a mediocre year and a record-breaking year. You could spend thousands of dollars in advertising and marketing—and many more thousands to maintain an amazing inventory. If your customers encounter disinterested or uninformed store employees—it’s all for nothing.

Your employees are your single biggest investment. It’s just that simple. You want them on your team. To be successful, everybody has to understand the rules of the game. It’s your job to make that happen. Take the Leadership Challenge!

Order Take the Leadership Challenge today! – $49.95 (plus S&H)

Take charge of directing the financial destiny of your shop. Understanding how to gather, organize, and then evaluate what your shop's financial "numbers" mean is an essential business skill that you can develop - and you don't have to be an accountant to do so. In this essential workbook, you will learn how financial statementsare created and how you can use them to compare your shop's financial progress from year to year, using key business ratios and benchmarks - the industry average for businesses like yours.

You will learn:

• The three essential financial statements that provide the information you need to operate your shop with a firm financial understanding and a basis for comparison and control;
• How to calculate the key financial ratios (formulas) for understanding and analyzing your shop's financial performance;
• Industry benchmarks by volume segment so you can compare your numbers to the segment most like your shop;
• Information to help you interpret your ratio comparisons so you can adjust your business strategies to achieve your goals;
• Templates for financial statements and ratio comparisons.

Order Benchmarks: Key Financial Ratios today! -- Members: $99.95, Non-Members: $149.95

Benchmarks
for Quilt Shops
Key Financial Ratios

CD: Member - $99.95
Non-member - $149.95
(plus $7.00 S&H)

Click here to Order!

The Revised Second Edition. If the thought of picking up the phone or sitting down at the computer to generate media attention for your shop is a daunting one, this is the workbook for you! Learn how to think like a publicity hound and get your name in the news with an easy, step-by-step approach that works. 

Free Publicity is Easier Than You Think is a must-read for any shop owner who wants to improve their shop's image and the bottom line. It includes worksheets, publicity samples, and step-by-step guidance for:

• Understanding what makes news
• Preparing and sending the news release
• Developing your media source list
• Writing attention-getting cover letters
• Establishing yourself as an expert
• Getting second-wave publicity
• Improving your writing ability
• Making time to publicize
• Generating story ideas, with dozens of industry-specific examples

When it comes to your bottom line, you can't afford not to spend time garnering as much free publicity as you can get. Following the tips and suggestions in this workbook can make a difference!

Order Free Publicity is Easier Than You Think today! -- CD only $34.95 (plus shipping)

New Second Edition


Free Publicity
It's Easier than
You Think

CD: $34.95
(plus S&H)

Click here to Order!

Whether this is your first trip to Market or your 25th trip to market, this 20+ page booklet, complete with worksheets and planning tips, is designed to help you make the most of your time at Market. You will find professional tips on:

• Working the exhibit floor
• Setting appointments
• Using purchase orders to control purchasing
• Negotiating terms and delivery dates
• Utilizing the staff you bring with you
• Planning your time
• And much more!

A free purchase order form and credit application form is included -- just add your business card and photocopy for professional forms for your business.

The section on negotiating terms and discounts should more than pay for the workbook the next time a sales rep calls.

The tips in this workbook will save you time and money!

Order Shop Market Like A Pro today! -- CD only $24.95 (plus shipping)

Shop Market
Like a Pro!

CD: $24.95
(plus S&H)

Click here to Order!